In
Medellin, Colombia, Claudia Ochoa was raised among sewing machines, fabrics,
trims and workers
who toiled to produce quality garments. Young Claudia absorbed the love of design and
undying ambition to design her own collections and take over the fashion market, one
pair of lace panties at a time. After graduating from Colombia’s foremost design school, and working for ready-to-wear fashion houses in her native country, she moved to
New York City.
By 2003 CLO
intimo was launched, with the interest of producing feminine, flattering lingerie influenced
by the sophisticated modernity of the New York woman, but maintaining the passion,
color and sensuality of her South American roots.
Considering
that many lingerie lines are seemingly designed for the enticement of the viewer,
versus the comfort or confidence of the wearer, CLO is conceptualized and constructed
to enhance the beauty of the woman under the garment. By creating fashions that appeal
to the lady in the lingerie, Claudia has perfected the art of designing pieces that
successfully heighten a woman’s sex appeal through the building of natural
confidence. CLO’s
fabric softly hugs each curve and accentuates true femininity. The benefactor of this
confidence is not only the wearer herself, but those who look upon her,
absorbing and
innately responding to sexuality exuded. In essence, CLO lingerie is designed
for the woman. Men
simply reap the benefits.
As Claudia
says, “lingerie companies think they know what men want. But, men are often interested
in something more subtle. If the design is more for the man, lingerie feeds a woman’s
insecurity and the man will see that. As women, I don’t think we want just fantasy. We
want to come back to ourselves truly, to wear things that make us feel good, confident
and successful. You give the guy more, when you design for the girl.”
CLO intimo
is designed at our headquarters in New York City and manufactured in Medellin, Colombia,
in our family owned and operated facility using Colombian, French, and Italian fabrics.
