In Medellin, Colombia, Claudia Ochoa was raised among sewing machines, fabrics, trims and workers who toiled to produce quality garments. Young Claudia absorbed the love of design and undying ambition to design her own collections and take over the fashion market, one pair of lace panties at a time. After graduating from Colombia’s foremost design school, and working for ready-to-wear fashion houses in her native country, she moved to New York City.
By 2003 CLO intimo was launched, with the interest of producing feminine, flattering lingerie influenced by the sophisticated modernity of the New York woman, but maintaining the passion, color and sensuality of her South American roots.
Considering that many lingerie lines are seemingly designed for the enticement of the viewer, versus the comfort or confidence of the wearer, CLO is conceptualized and constructed to enhance the beauty of the woman under the garment. By creating fashions that appeal to the lady in the lingerie, Claudia has perfected the art of designing pieces that successfully heighten a woman’s sex appeal through the building of natural confidence. CLO’s fabric softly hugs each curve and accentuates true femininity. The benefactor of this confidence is not only the wearer herself, but those who look upon her, absorbing and innately responding to sexuality exuded. In essence, CLO lingerie is designed for the woman. Men simply reap the benefits.
As Claudia says, “lingerie companies think they know what men want. But, men are often interested in something more subtle. If the design is more for the man, lingerie feeds a woman’s insecurity and the man will see that. As women, I don’t think we want just fantasy. We want to come back to ourselves truly, to wear things that make us feel good, confident and successful. You give the guy more, when you design for the girl.”
CLO intimo lingerie is designed and managed from our headquarters in New York City. Our pieces are constructed with precision and care, and made to last in the lingerie capital of South America, Medellin, Colombia. We use only the best fabrics from Colombia, Peru, France and Italy, and we hand stitch semi-precious stones to most of our pieces to create balance and harmony with nature. Our color and design inspiration comes from the beautiful towns and landscapes of Colombia. The collection includes lingerie, foundations, lounge wear and day wear in a variety of fabrics, and our exclusive adjustable panties are one of a kind comfort and style that we guarantee you'll love. All of our pieces are made by small, family owned businesses and all of the workers associated with us earn a living wage with benefits, and operate in a healthy working environment.